The London New Year Eve Fireworks festivities in London showcased over 1200 pyrotechnics and 420 illuminations. Brightening the capital’s famous Ferris wheel, the London Eye. Lighting equipment included Chauvet Professional Strike M, Ayrton Cobra, and Mamba.
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The 12-minute performance occurred in front of 10,000 ticketed attendees on the shores of the Thames. But the scene for the millions viewing the live transmission at home was slightly altered. Using Hologauze from Holotronica.
The centerpiece of the London Eye displayed holographic visuals without obstructing the view through the spokes of the wheel. The animations showcased the initial countdown to midnight, a message from cherished national icon, Paddington Bear.
A tribute to Britain’s Olympic medalists from last summer’s games, images to commemorate the 80th anniversary of the D-Day operations, and the Union banner. I had been hoping to create a Holographic illusion for many years as part of my audio-visual VJ work.
Initially, as Hexstatic and then as Holotronica. I learned the Pepper’s Ghost technique through a company called Musion back in 2006. While I was producing my Holotronica 3D AV collection, I collaborated with Musion. And secured the Musion Academy Awards in 2009, showcasing my AV performance on stage with their Eyeliner technology.
London New Year Fireworks: Redefining the Holographic Experience
I soon recognized that the cost of this system was restrictive for most of the projects I was doing, so I began creating Hologauze. It was much cheaper and simpler to install than the complicated Pepper’s Ghost setup. My Holotronica Album is Stereoscopic 3D and Hologauze functions remarkably well using 3D or 2D projection platforms, as well as being extremely transparent.

Invisible to the eye under proper lighting conditions. Hologauze was introduced in September 2014 in the Lord of the Dance show, London Palladium, and Eric Prydz Epic3 at Madison Square Garden, NYC, USA. Because it was the first invention of its type, we have an impressive client portfolio including Beyonce, Lady Gaga, Eurovision, and Whitney Houston.
Over the last few years, we have collaborated with several companies that use Hologauze in a unique way. Forced Perspective it’s rather like a blend between Hologram visuals and video mapping. It enables the illusion of video mapping a very massive building or construction without the expense of covering it all with Hologauze and projecting on it.
Typically, though, Hologauze is used in a broad variety of productions from major arena tours. Theatrical productions, product debuts, trade exhibitions, museums, art spaces, etc. I presume screen and rigging, but was Holotronica involved for any of the content or supervision?
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London Fireworks Tickets 2025: Holographic Illusion Over the London Eye
We partnered on this initiative with Pixel Artworks, with whom we have teamed in the past on large mapping ventures. We fabricated the Hologauze screen to the measurements required. Pixel Artworks constructed an enclosure on the opposing side of the river with a 5.55m x 3.57m Hologauze screen.
Attached to the front of the enclosure, illuminated using a Panasonic RQ35 video projector. A stationary camera is then recording from the back of the enclosure through the Hologauze. And aligned with the projected graphic so it seems to be overlaid onto the London Eye.

This illusion has also been done on the archway of Wembley Stadium and Tower Bridge to great success, but has never been done on live television. Sadly, the drone display was canceled due to strong winds, the London New Year Eve Fireworks, and the Hologauze. And London Eye visual trick was the main highlight, along with the spectacular fireworks.
Hologauze can be utilized with standard video projectors and playback systems, and any resolution. Content is made in a specific way to amplify the magical hovering-in-air effect. We can produce content here at Holotronica as well as do the full setup if necessary.
Pixel Artworks were accountable for the installation of the London New Year Fireworks. The collaboration between Holotronica and Pixel Artworks successfully showcased the innovative use of Hologauze technology during the London New Year Eve Fireworks.
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