FIFA World Cup Tickets: The US Soccer governing body has announced the selection of a new chief operating officer (COO) in the form of veteran Deloitte Consulting decision-maker Dan Helfrich. Helfrich will retire after his role as Deloitte Consulting chair and chief decision-maker in December, in order to join US Soccer FIFA 2026.
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In this newly created role, Helfrich will be based out of US Soccer’s Atlanta base, with a focus on optimizing business processes and performing key strategic initiatives to drive growth. He will report to the government’s chief executive and general secretary, JT Batson.
On the selection, Batson said US Soccer has more than folded in the last few years, and we know there is more work to do to reach our determined goals. Dan brings a rare mixture of deep operational expertise, curiosity, and an enduring passion for the game. His leadership and commitment.
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To fineness will help us move faster, work smarter, and lastly build the foundation for soccer is following chapter in the US. Helffrich has spent close to 28 years at Deloitte, beginning in 1998, before captivating a leading role in sectors such as human capital.
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Outside of that, he also directs a number of soccer-based nonprofits such as Popular Soccer, Street Soccer USA, and the Optimistic Coaching Alliance. Helfrich commented Soccer has been an important.
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And now is the right time for me to focus my vocation here during this pivotal time for the sport in our country. I’m inspired by US Soccer’s mission and happy to partner with JT, our staff, and our members to strengthen.
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This means bringing results on the field through our 27 national teams while also ensuring every player, coach, arbitrator, and fan feels a deep connection to US Soccer and their part in achieving our shared mission.
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In addition, which is predictable to be a pivotal event in terms of the growth of soccer in that country. The US Soccer Federation has announced a major management enhancement with the appointment of veteran Deloitte Consulting.
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This newly shaped position signals the federation’s willpower to strengthen its operational foundation ahead of an important era for the sport in the United States. Helfrich, who will retire from his role as Deloitte Consulting.
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His location at US Soccer on January 1. His move marks the end of an illustrious 28-year career at Deloitte, where he became widely recognized for his expertise in human capital management, strategic alteration, and leading complex governmental and public-service-oriented initiatives.
As COO, Helfrich will be based out of US Soccer’s Atlanta office and will focus on enhancing the federation’s business processes while driving key strategic initiatives designed to provide long-term growth and organizational efficiency. His primary responsibility will be to rationalize internal structures.

Modernize processes and help elevate the operational capacity of a federation that has expanded dramatically in recent years. Helfrich will account directly to JT Batson, US Soccer’s CEO and general secretary, who emphasized that the organization’s rapid evolution has made it essential to bring in knowledgeable leadership.
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1. Who is Dan Helfrich, and what is his new role at USA Soccer?
Dan Helfrich is a veteran leader from Deloitte Consulting, where he spent nearly 28 years. He has been appointed as US Soccer’s new Chief Operating Officer (COO), beginning January 1, ahead of the 2026 World Cup.
2. Why did USA Soccer create the COO position now?
The role was created to support US Soccer’s rapid expansion, strengthen operations, and prepare for the 2026 FIFA World Cup, which the U.S. will co-host with Canada and Mexico.
3. What will Helfrich be responsible for in his new position?
Helfrich will focus on optimizing business processes, modernizing internal systems, driving long-term strategic initiatives, and helping elevate the federation’s overall operational capacity.
4. What experience does Helfrich bring to USA Soccer?
Helfrich has extensie experience in human capital management, strategic transformation, and leading complex public-service initiatives. He has also been deeply involved in soccer as a player, fan, volunteer, and nonprofit board member.
5. How can fans buy FIFA World Cup Tickets?
Fans can secure FIFA World Cup Tickets through platforms like eTicketing.co.